Because having a clear and authentic brand strategy insures that you will attract capital.

Many startup, growth and mid-sized CEOs often focus on the idea and the product development as the single factor for market traction and capital acquisition.  Unfortunately, very few prioritize creating a clear and value-based brand to support it.

You can have the most innovative product or service idea ever conceived–but if you can’t articulate in simple terms why your startup will matter to customers and change how they currently work, it will be next to impossible to secure the levels of funding or attract the customers needed to scale and grow the business. Organizations across all stages of their maturity must have a clear and compelling brand story and value proposition that investors will believe and find worthy.

Salt 5 can help.



Brand Assessment

Positioning and Brand Messaging

Website and Online Property Design

Brand UX


Market and Product Launches

4 Big Reasons Why Startups and SMBs Should Focus on their Brand:


It gives investors confidence.


It's an anchor for the future strategic direction of your company. It allows you to stay focused.


It attracts talent.


It attracts clients and gives them confidence.

Don't Be Shy. Get In Touch.

If you are interested in working together, let us know and we will schedule a discovery session.

Contact Us